
Website's built to nourish connections;
One click at a time.
Grow your Health & Wellness Practice with a trustworthy & professional business website.
I'm here to help you!

My name is Ally Penrose and I am the Founder/Design Lead at Design Web Studio. Let me help you create a professional and welcoming first impression that positions you as the trusted lactation care provider in your community.
Our custom and semi-custom websites are designed and built to connect you with clients who need your expertise.
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Get Digital Marketing advisement from more than 15 years of hands on experience in web design & marketing.
My extensive experience in web design and digital marketing means that your website won't just look beautiful- it will work strategically to grow your business. I've helped countless health professionals:
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Improve brand perception with professional, mobile-responsive websites
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Increase client inquiries through SEO-optimized content and design
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Grow their revenue by converting website visitors into paying clients
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Establish online authority in their specialized field of women's health
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Industry Expertise Matters
As a website designer, I have holistically evolved into providing specialized websites for birth professionals & lactation consultants, and women's health professionals. In addition to website design best practices- I understand your clients, your services, and what motivates families to choose your care.
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Proven Results
My clients consistently report increased website traffic, more client inquiries, and higher revenue after launching their new websites. With 15 years of experience building websites, I can confidently say I know what works for health & wellness practices.
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To get you the right information, please tell us if you're a:

What to know if you're just getting started...
I build exclusively on Wix because of the incredibly valuable tools that are integrated with your website from the moment it goes live. You get time-saving business management features behind the scenes, in a user-friendly, easily accessible dashboard and so much more. Added valuable business features include:
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A complete Client Management System to track incoming and existing clients before they make it into your patient system.
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A simple yet incredibly effective Booking & Scheduling System option that integrates with your online calendar.
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The option/ability to take online payment for services or products through eCommerce.
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Email Marketing & Automations Platform to stay top of mind with your clients and send important time-sensitive forms and information.
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An owners app so that you can manage your business and respond to leads on your phone.
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Optional social media integrations to post to several platforms from just one place- your website dashboard.
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And so much more that I literally couldn't list it all...​​
If you're still reading at this point, you're probably wondering how much all of this is going to cost...
Our comprehensive Starter Website is specifically designed for Start-Up Health and Wellness practices who are just getting their digital presence off the ground.
For a flat rate of $1750, you'll receive:
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A Branded Business Card Design Template
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A Rack Card Design Template for Physical Touch Promotion
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A comprehensive one page website with all of the key information users will be searching for. Your homepage will include 5 Strategic Information Sections tailored to showcase your offerings:
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Services Section - Clearly communicate what specific services you offer
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Specialties Section - Highlight your expertise and promote what you do best
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About Us Section - Build trust by sharing your story and your qualifications.
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Contact Us - Make it easy for clients to reach you with multiple contact options & custom contact form that send inquiries straight to your email box.
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FAQs - Address common questions potential clients have about your services (great for SEO!)
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Once your website site is live- you can add to it as often as you like! If you enjoy working together, you can hire Designer Web Studio to build additional web pages for you at a flat rate of $175/page. (Does not include custom code/advanced galleries.)
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In addition to a beautiful website user interface, you also get...
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Mobile-Optimized Design that looks perfect on smartphones, tablets, and desktops
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Fast-Loading Pages that keep potential customers engaged
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SEO-Optimized Written Content helping local parents find your services online
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Professional Images that enhance your reputation
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Service Area Maps highlighting neighborhoods and communities you serve
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Customer Testimonial Section featuring real feedback from satisfied homeowners
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Call-To-Action Buttons strategically placed to generate leads
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Contact Form that captures potential customer information
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Premium Service & 7 Day Email Support
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Copywriting provided upon request, tailored to your specific offerings (A $500 value, included!)
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High-End Stock Photography included to enhance your reputation online
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One Round of Written Website Revisions to ensure your complete satisfaction
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Fast 2-Week Turnaround from start to finish
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Dedicated Project Manager throughout the process
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You'll also get a How-To Website Training Video so you know how to make basic updates
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7 Days of Post-Launch Email Support is included to answer questions you might have
Ready to Get Started? Book your project now.​​
Looking for something more custom?
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A site that's more advanced?
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Keep reading....


WEBSITE DESIGN & DEVELOPMENT
For Established Wellness Practices​​ & Lactation Consultants
What you should know as an established consultant/practice:
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All of our websites are built exclusively on Wix because of the incredibly valuable tools that are integrated with your website from the moment it goes live. You get time-saving business management features behind the scenes, in a user-friendly, easily accessible dashboard and so much more.
Added valuable business features include:
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A complete Client Management System to track incoming and existing clients before they make it into your official patient system.
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We have the ability to integrate with (and/or iframe) numerous scheduling/billing/charting applications. We also have a simple yet incredibly effective Booking & Scheduling System option that integrates with your online calendar, if you're looking for new options.
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The option/ability to take online payment for services or products through Wix eCommerce is available. We also have the ability to integrate with other billing/payment systems at your request.
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Your website will come ready with an Email Marketing & Automations Platform to help you stay top of mind with your clients and send important time-sensitive forms and information.
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You'll have the ability to download the owners app so that you can manage your business and respond to leads on your phone.
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Optional social media integrations to post to several platforms from just one place- your website dashboard.
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And so much more...
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Price points for advanced websites are listed below. Contact us today to inquire for availability.
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Custom/Advanced Website Build
(6-10 Pages, Custom Features):
General Cost Range: $2500-4000)
Total Timeframe: 6-8 weeks
-Planning and Wireframing: Week 1-2
-Building Site Structure: Week 2-3
-Content & Design: Weeks 3-4
-Implementing Custom Features: Weeks 5-6
-Testing and refinement: Weeks 7-8
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Need it faster? Inquire about Rush Delivery
Custom eCommerce Website Build
(20+ Pages Required, Custom Features):
General Cost Range: $4500+
Total Timeframe: 10-12 Weeks
-Planning and Wireframing: Week 1-4
-Building Site Structure: Week 4-6
-Content & Design: Weeks 6-8
-eCommerce Buildout: Weeks 8-9
-Testing and refinement: Week 10-12
Rush Delivery is not available on eCommerce projects due to the amount of work involved.
Factors That Can Impact Timeline:​​​
Content preparation Time
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Client Feedback Time
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Number of Revisions
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Website Complexity
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Custom Feature Needs
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Additional Costs to Plan for:
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Domain Name Purchase
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Private Domain Registration
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Monthly Web Plan
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Monthly Maintenance
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3rd Party Integrations (if needed)
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Multi-Page Informational Website's
(2-8 Pages):
General Cost Range: $1600-$4000
Total Timeframe: 4-6 weeks
-Planning and Wireframing: Week 1-2
-Building Site Structure: Week 2-3
-Content & Design: Weeks 3 & 4
-Testing and refinement: Week 5 & 6
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Includes two rounds of written revisions.
Need it faster? Inquire about Rush Delivery













